By automating reviews, NPS, tipping, and bonuses, Advantage Pest Management turned customer feedback into a powerful driver of growth.
Challenge
Advantage had the culture and customer base to grow, but their systems weren’t keeping up. Review generation relied on physical cards and manual texts, which rarely worked. Performance tracking and recognition weren’t tied to measurable goals, making it difficult to drive consistent engagement and reward success.
Solution

Applause gave Advantage a scalable system that connected customers and employees in real time. Automated review and NPS requests replaced manual follow-ups, driving a 266% increase in reviews and a 97 NPS within months.
At the same time, built-in bonuses and optional tipping boosted technician engagement, with staff earning an average of $100 extra per month. With real-time dashboards, both leadership and staff could see results instantly, turning great service into measurable growth.
Results
- 266% increase in reivews
- 97 NPS average
- 100% employee retention
- 400+ 5.0 Google Ratings
"Anyone not using Applause is going to fall behind fast. It makes scaling easier, employees happier, and customers more loyal.”