Feb 6, 2026
Why Google Reviews Are Disappearing Across Home Services
Thousands of home services companies have seen real reviews deleted from their Google profile overnight. Here's whats's happening and how to stop it.

Feb 6, 2026
Thousands of home services companies have seen real reviews deleted from their Google profile overnight. Here's whats's happening and how to stop it.

Jan 29, 2026
Applause asks for your Social Security Number (SSN) to comply with federal regulations related to money movement. Here's what we do to keep your information secure (and why we don't store it).

Jan 16, 2026
2026 marks the inaugural year for the Applause Top 10 Awards, which recognizes the top 10 companies in HVAC, lawn & landscape, and pest control for delivering exceptional customer experiences.

This on-demand webinar explores how pest control companies can modernize their sales strategy by combining proven sales fundamentals with AI and automation. Industry expert Patrick Quigley shares practical tactics for improving conversions, while Applause’s Andy Williamson introduces service-led growth (SLG) and shows how technician performance, customer feedback, and incentives drive sustainable growth.

In this on-demand webinar hosted by Lawn and Landscape, Applause co-founder and VP of Sales Chris Anderson walks through the results of our research and what the data means for lawn care companies in 2025. Plus, he outlines data-backed strategies for consistently getting the most out of your technicians.
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We teamed up with Coalmarch Marketing and Advantage Pest Management for this on-demand webinar. Watch now tolearn how every layer of your business, from customer interactions to technician performance, works together to create compounding growth.

The 2026 State of Home Services Benchmark Report analyzes more than 18,000 real performance data points across 3,000 home services companies to show what great technician performance actually looks like today across productivity, quality, reviews, compensation, and motivation.

The new growth model in home services is service-led growth (SLG), a framework designed to help businesses grow quickly and cost-efficiently by getting the most out of their technicians.

The Growth Pyramid is a proven framework for building a scalable foundation, one that turns your website, reviews, and team performance into a system for predictable, compounding growth.

CK Pools eliminated manual reporting, boosted reviews, and gained real-time visibility into technician performance with Applause.

Strengthening CSR Consistency, Increasing 5-star Reviews, and Driving 30% More Organic Leads

After trying other solutions, Hydra returns to Applause for superior reliability, reporting, and support they couldn’t find anywhere else.