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Jan 16, 2026
2026 marks the inaugural year for the Applause Top 10 Awards, which recognizes the top 10 companies in HVAC, lawn & landscape, and pest control for delivering exceptional customer experiences.
Jan 9, 2026
For HVAC businesses, showing up first in Google search and breaking into the Google Map Pack is the key to winning a ton of new business. Here's how to perfect your SEO strategy across the channels that matter most.
Dec 11, 2025
What are Google's rules regarding businesses giving customers an incentive to leave a Google review? Find out in this guide updated for Google's 2025 guidelines.
This on-demand webinar explores how pest control companies can modernize their sales strategy by combining proven sales fundamentals with AI and automation. Industry expert Patrick Quigley shares practical tactics for improving conversions, while Applause’s Andy Williamson introduces service-led growth (SLG) and shows how technician performance, customer feedback, and incentives drive sustainable growth.
In this on-demand webinar hosted by Lawn and Landscape, Applause co-founder and VP of Sales Chris Anderson walks through the results of our research and what the data means for lawn care companies in 2025. Plus, he outlines data-backed strategies for consistently getting the most out of your technicians.
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We teamed up with Coalmarch Marketing and Advantage Pest Management for this on-demand webinar. Watch now tolearn how every layer of your business, from customer interactions to technician performance, works together to create compounding growth.
The new growth model in home services is service-led growth (SLG), a framework designed to help businesses grow quickly and cost-efficiently by getting the most out of their technicians.
The Growth Pyramid is a proven framework for building a scalable foundation, one that turns your website, reviews, and team performance into a system for predictable, compounding growth.
Get a step-by-step guide to reliably improving technician behavior, boosting reviews, and optimizing customer satisfaction with scorecards.
CK Pools eliminated manual reporting, boosted reviews, and gained real-time visibility into technician performance with Applause.
Strengthening CSR Consistency, Increasing 5-star Reviews, and Driving 30% More Organic Leads
After trying other solutions, Hydra returns to Applause for superior reliability, reporting, and support they couldn’t find anywhere else.
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