Most home services businesses do great work but still struggle to get Google reviews. The problem isn't your service. It's that you don't have a system. Here's how to fix that.
Mar 19, 2026
Most home services businesses do great work but still struggle to get Google reviews. The problem isn't your service. It's that you don't have a system. Here's how to fix that.
Mar 16, 2026
The HVAC technician shortage is costing contractors revenue and customers. Learn what's driving it — and the retention strategies top contractors are using to stay ahead.
Mar 11, 2026
There are tons of valuable insights hiding in your customer feedback data. Find out how to use AI to generate data-backed business recommendations based on customer sentiment without any manual work.
Mar 5, 2026
The R-410A phase-out is reshaping HVAC. Here's what contractors need to know about A2L refrigerants, the transition timeline, and how to future-proof your business.
Feb 19, 2026
Struggling to get technicians to use scorecards? This change management playbook shows HR teams at home services companies how to drive real adoption with peer champions, smart rollout plans, and tools techs actually want to use.
Feb 12, 2026
The 2026 State of Home Services Benchmark Report reveals new standards for technician performance — including daily visit volume, reservice rates, routing efficiency, and Google review benchmarks — and shows how leading HVAC, pest control, and lawn care companies drive higher customer satisfaction and revenue per route.
Feb 6, 2026
Thousands of home services companies have seen real reviews deleted from their Google profile overnight. Here's whats's happening and how to stop it.
Jan 29, 2026
Applause asks for your Social Security Number (SSN) to comply with federal regulations related to money movement. Here's what we do to keep your information secure (and why we don't store it).
Jan 16, 2026
The Applause Top 10 Awards recognize the best home services companies based on real customer feedback and technician performance data.
Jan 9, 2026
Learn how HVAC businesses can rank higher in Google Search and break into the Map Pack with proven local SEO strategies that drive more leads.
Dec 11, 2025
Can you incentivize Google reviews? Learn what's allowed, what's prohibited, and compliant strategies to grow your review count.
Dec 4, 2025
A breakdown of the 6 key components that make up a successful employee retention strategy for home services businesses.
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